Marketing

CONSUMER TARGETED MARKETING PROGRAMS

• CONSUMER FINANCING
  Enroll in the Home Projects® Visa® Card Program and ease the burden on your customers. Financing helps you:
  1. sell more
  2. increase profits
  3. gain repeat customers
  4. grow a loyal customer base, and
  5. build customer satisfaction.
  FOR MORE INFORMATION: Contact Rafael at 954.246.1153 or rcastillo@gemaire.com
  
  
• RHEEM CONSUMER REBATES & PROMOTIONS
  Take advantage of the Rheem Consumer Cashback Rebate and help your customers save money and help yourself close more sales.
  FOR MORE INFORMATION: Email rheemrebate@gemaire.com.
  
  
• NORDYNE CONSUMER REBATES & PROMOTIONS
  Take advantage of NORDYNE Consumer Rebates and help your customers save money and help yourself close more sales.
  FOR MORE INFORMATION: Contact x1908 or asinayuk@gemaire.com.
  *Rebate program only available for those customers enrolled in the lead generation program.
  
  

CONTRACTOR ADVERTISING RESOURCES

• CO-OP ADVERTISING PROGRAMS
  Co-op advertising is designed to supported qualified local advertising efforts. Pre-approved ad slicks are available from Gemaire upon request. Prior approval will be required on all advertising seeking co-op advertising reimbursement.
  • RHEEM/GEMAIRE DISTRIBUTORS CO-OP ADVERTISING GUIDELINES
  • FRIGIDAIRE/GEMAIRE DISTRIBUTORS CO-OP ADVERTISING GUIDELINES
  • MAYTAG/GEMAIRE DISTRIBUTORS CO-OP ADVERTISING GUILDLINES (coming soon)
  FOR MORE INFORMATION: Email coop@gemaire.com.
  
  
• DIRECT MARKETING PROGRAMS
  We have partnered with Valassis, the direct marketing experts, to help meet your marketing and advertising needs. They can be reached at 866-241-7411 or hvacteam@valasiss.com.
  FOR MORE INFORMATION: Email rcastillo@gemaire.com

• OTHER ADVERTISING RESOURCES
  
  • CONSUMER FOCUSED BROCHURES & INFORMATION PIECES
    – Customized pieces designed to easily explain to your customers the Federal Tax Credit and other industry information. Great Closers!
  • AD PLANNER
    – Create your own print-quality ads right from your computer.
  • HOME COMFORT RADIO NETWORK® & ON HOLD MESSAGING
    – Creatively produced radio scripts and On Hold Messages for your company.
  FOR MORE INFORMATION: Contact Rafael, ext. 1153 or rcastillo@gemaire.com
  
  
• RHEEM DESIGN STAR SOFTWARE
  
  • DesignStar produces a professional proposal complete with a customized cover, ARI and GAMA certificates and Rheem consumer literature in less than 15 minutes.
  • Differentiates Contractor sales presentations with Rheem Home Comfort Systems from competitors in the market
  • Provides an easy method of demonstrating the benefits and savings of purchasing high-efficiency Rheem Prestige Series Systems
  • System Selection is made from the very latest ARI and GAMA data - no knowledge of Rheem equipment model numbers required. Visit G.A.M.E. to register.
  • Visit rheem.virtualhvac.com and enter your user name: (email address) and password: (designstar)

E-MARKETING

• DEALER LOCATOR PROGRAMS
  Be listed on the manufacturer’s website under your zip codes.
  Download Rheem Dealer Locator & Website Enrollment
  Nordyne Lead Generation Program Enrollment (contact your sales representative for more information)
• DEALER WEBSITES
  Take advantage of web templates offered by Rheem.
  FOR MORE INFORMATION: Email dealerlocator@gemaire.com.
  
  
• Get your searchable, optimized Website today! Click below for more details on Search Engine Marketing, Pay Per Click and more.
  • Rheem Website Program
  • Nordyne Lead Generation Program Enrollment. Contact your sales representative for more information.